Good Seed has experienced some pretty big changes in the last year, the least of which is that I (Joanna) moved to Austin, Texas! It was an exciting, scary and ultimately, wonderful move that brought me to a new city with my husband Josh.
About a year ago in March, Josh got an opportunity to interview for a company in Austin, and since he was looking for a way to get out of his previous profession, we decided to go for it. Of course, Taylor and I knew that would mean that I wouldn't be able to be physically present for most of the weddings we would take for 2017 and that was a such a weird thought!
Taylor and I started Good Seed in 2013 and had been together ever since, almost never doing weddings on our own. We had so many questions!
What would it look like?
How would we divide responsibilities?
Would I fly back to Oregon for certain weddings or months?
Who would we hire to help Taylor in the busier months?
Would I start doing weddings in Austin as well?
We grappled with these in the early days of figuring out what it would look like running a business from two different states. Luckily we already had a little big of experience running our business from two different cities, so we would just have to multiply that by 1000!
Here are some things we've found that make it easier:
1. Communicate, communicate, communicate!
Taylor will be the first to tell you that I am constantly texting her about all the things we need to do, questions, orders, meetings, etc... and sometimes I wonder how I don't drive her crazy, but that stream of communication is so important. I am the main communicator for all of our brides before + after the initial consult, so it is vital that I am talking to taylor in depth about everything that is going on so that the day of the wedding is smooth!
In addition to the (almost) daily texts, we try and have a weekly/bi-weekly FaceTime meeting to go over everything for the week + any upcoming weddings.
2. Make sure there is a clear separation of responsibilities and who is going to do them:
When Taylor and I were in the same state and city, especially when we first started, our roles would fluctuate with the seasons and what we had going on in our lives. We could both post to instagram, write blog posts, order flowers, talk with brides, etc...
But with the distance it was really important to know exactly who was doing what and when so that nothing fell through the cracks.
Here is a breakdown of what Taylor + I generally do!
1. Floral Recipes
2. Organizing materials
3. Meeting with brides in person
4. Flower market runs
5. Oregon styled shoot arranging
6. Oregon wedding arranging (unless I'm in town! Yay July!!)
1. Social media planning + posting
4. Proposal design
6. Austin styled shoot + wedding arranging
7. Wedding info planning/collecting
8. Budget stuff
3. Have lots of patience:
It's really hard to have a business with someone without patience. It's even harder to have a long distance one without patience! It's hard when you're not a part of that other person's daily, weekly life to understand why their too busy to do something, or why they're always asking you if something is done. But that grace and patience is what keeps this thing working, so we hold onto that.
4. Be honest:
Being transparent in our business relationship is something that has literally made the difference in us continuing in it or not. There are so many warnings out there about having a business with your friend and I can say that, while it has been hard at times, we have found so much goodness in being very honest. You have to. It can be so uncomfortable at times, like really uncomfortable. But every time I wanted to run from whatever problem was coming up, I thought about all we had built and achieved and I forced myself to confront it. And Taylor has always done that too.
I will say, as a side note, there is such a thing as too much honesty. There will be times when one of us is really annoying the other and you can't bring the up EVERY single time. If it's a pattern that is going to cause bitterness, yes, but in the long run, learning which things to let go and which to hold onto is really important.
Thank you guys so much of hanging out with me to dive a little deeper into our partnership dynamics and navigating long-distance! We love you all SO much. Serving you is the joy of our business!
If you would like to sign up for our newsletter, scroll down to the bottom of this page and fill in your info!